PinnedUtility 4.0 — Activating the Internet of EnergyAs decarbonization, deentralization and digitalization continue to affect the energy industry, DSO’s are taking on new roles and greater…Nov 30, 2021Nov 30, 2021
PinnedLiving on the edge — Customer experience in the Utility 4.0 eraOne direction no moreNov 1, 2021Nov 1, 2021
PinnedGoing to Market — Who’s on your team?Ok so you have a great product, you’ve got more than an MVP based on sound research and you’re ready to go to market. Great, now all we…Mar 25, 20211Mar 25, 20211
PinnedReady for the Omni-channel onslaught ?Savvy consumers are reshaping when, how and why they engage with a brand. Smart devices and social media have made the digital landscape…Jan 23, 2019Jan 23, 2019
Marketing isn’t magic and virality isn’t a planLet’s clear something up right away: marketing isn’t magic, and virality isn’t something you can just conjure up on demand. If you’re in…Nov 12Nov 12
From ‘Always be closing’ to ‘Always be connecting’ — The new ABC’s of marketing and salesFor decades, the mantra in sales was straightforward: ABC — Always Be Closing. It conjured images of relentless salespeople pushing for…Nov 12Nov 12
ICP and Customer Centricity : How deep is your love ?“They’re not exactly who we’re looking for but we don’t want to miss any potential client!”Nov 12Nov 12
Free Your Mind: Embrace AI, Elevate Your MarketingAI is everywhere. It is all around us. You can find it in every industry. You see it on your phone. you feel it when you go to work and see…Nov 12Nov 12
Free Your Mind: Embrace AI, Elevate Your MarketingAI is everywhere. It is all around us. You can find it in every industry. You see it on your phone. you feel it when you go to work and see…Sep 24Sep 24
Balancing Brand and Bottom-lineIn today’s fast paced world of business and entrepreneurship, it’s easy to get caught up in the numbers game — funnel metrics, performance…Apr 25Apr 25
